Running a small business comes with its unique challenges.
A big challenge for me is trying to check my own work. It's so easy to see what I think I wrote/clicked/set up on the website, rather than what is actually in front of me.
Another one is sales. A very quiet day is scary. But much worse is releasing a new product which you have high hopes for...only for it to make no sales at all in the first day. What if all that investment is wasted?
Yesterday I launched some new products:
Car signs (6 designs in total)
A 'do not disturb' door hanger
And a 'invisble disability' badge for those with mobility issues.
I sold several badges on day 1. Phew! Now worries there.
But I didn't sell a single sign or door hanger. Uh oh. What if they are unsaleable stock? - OK, so I know it's only 1 day, and I'll sell some over time....but 'no sales' when released does not indicate a best-seller!
As I tried to figure out how to make at least one sale, just so I'd know it wasn't a failure, I got a FB message:
"I can't add this sign to my shopping basket. Have they sold out already or is something wrong?"
I'd forgotten to set them as 'for sale' in the back office!
Now it's sorted. And I've made a sale.
I can stop panicking.
And next time I will triple check that setting!